About us

Born in Muar, the three of us (Darren, Braden, Jun Le) are inspired by digitization and how we can improve the quality of life for the 300+ thousand people (2019) living in Muar. We still remember the days when our parents needed to wake up early in the morning to get groceries, fresh stocks from the market. After buying them, they had to carry them and cycle back home.

What we want to do is to provide a convenient yet affordable solution to our fellow love ones. Hence BeliJer is born. Shoppers now get to enjoy doing groceries through our seamless checkout process. Now, all we need to do is Click & Collect, with prices cheap, competitive and affordable! The best part is, everything can be done without leaving your doorsteps.

Customer experience is our number one priority and we tend to serve with full sincere
Braden Tan



For any enquiries, please contact our office at +606-9510666 or email

Or visit our office at 168 Jalan Sulaiman, 84000, Muar, Johor.

Office operation time
Monday - Friday : 9am - 5pm
Saturday : 9am - 1pm
Sunday : OFF